Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend! It’s been five years since Troy Young came to Hearst to build out the magazine company’s digital division. Today as the global president of digital for a media empire that includes Cosmopolitan, Esquire, Elle, Good Housekeeping, Town & Country–the list goes on–Young is redefining what it means to be in a 130-year-old publisher with its roots in print. In this episode of Ad Lib, Young discusses the pressures digital has placed on print publishing, consolidation in the media space and our current era of distribution instability, especially as Facebook switches up its algorithm and Snapchat pushes through brand defacing redesigns. Continue reading at AdAge.com
Source: AdAge Digital Hearst's Troy Young on Publishing Amid Chaos: 'Facebook Doesn't Owe Me Anything'