Facebook has suspended another data firm after allegations surfaced that it may have improperly handled users’ information. The social media giant said it suspended Cubeyou pending an investigation. CNBC reported the data-analytics company was misleading users by saying information it collected through quizzes was for academic research, even though it was in fact being shared with marketers. “These are serious claims and we have suspended Cubeyou from Facebook while we investigate them,” said Ime Archibong, VP of product partnerships at Menlo Park, California-based Facebook, in an emailed statement. “If they refuse or fail our audit, their apps will be banned from Facebook.” Continue reading at AdAge.com

Source: AdAge Digital Facebook suspends data firm Cubeyou amid privacy scandal